Let’s get minimal!

We understand that financially now more than ever times are tough! Which is why we offer payment plans on all orders but we’re also going to be releasing our cheapest range yet, with minimal cost for you, minimal profits for us, minimal designs.

With an official launch date of Friday 20th May; we’ve got a big release coming for a collection with such a small cost.

Our most affordable range yet; our Minimal Collection will include customisable choices within some listings, something we’d usually charge a fee for but this time it’s all included in the price, making this also our first collection where we’re giving you a choice of garments on which you want your favourite design to be embroidered on.

We’ve already pre-launched this collection side by side our ‘100 Akre Woods’ & ‘Rescue Rangers’ releases and you folks really took to the idea of what those and future releases were all about.

More about minimal.

What else is special about this collection is that it will feature designs we’ve either shelved or retired, it will feature designs we’ve not released before, and it’s going to be a collection will give you the ability to buy your favourite and existing designs at a cheaper cost on a unique item, meaning we aim to include a 'Minimal Release’ in every future collection so you can always find something new and something affordable!

Quick fire info:

  • All t-shirts will be £10 and the cost will never increase. You’ll even be able to grab a discount on them if you follow any of our influencers on Instagram and grab one for £9 instead!

  • If the listing or deisgn offers one or more coloured t-shirt it’s because we think the design will look best on any of the chosen colours, but any listings or designs that are available with just one colour choice is simply because we think that there’s only one suitable colour and we won’t allow requests outside of what’s listed.

  • There will be no choice to swap out the designs we’ll list for something we’ve already released and not yet added to the collection, i.e our 30 Years Of Magic collection doesn’t yet feature a £10 tee, however we’re working on it so be patient, we’ve got a whole catalogue to go through and add in!

  • No t-shirts will come with back prints or the option to add back prints, this is because it then isn’t minimal, the cost to make it won’t be minimal and the cost for you to buy it won’t be minimal, we are committed to keep this collection affordable!

  • T-shirts will most likely be pale, soft and light unless we add a design that needs to be embroidered onto something bold, this is because we want to keep the collection as a collection; with the plan being to add more lines into the collection with the inclusion of further releases, the collection will include all sorts of designs which normally isn’t the idea when we make a release, so this time it’s all about the colours of the t-shirts which pulls the collection together.

Checkout the coloured tee’s coming to store below…

What do you want?

Let us know below any existing designs in our store you’d like to see reimagined and to be released in future minimal additions! Remember we’re dropping a BIG collection of various designs and will be adding new lines every 2-4weeks with new collections, i.e we’ve got a future Lightyear collection coming which will include it’s own Minimal release!

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Five years of our MAGIC!